It is Time to Spend some Time on my Website!
Since I started this whole journey of selling my handmade greeting cards online, I have quickly discovered that the more I learn, the more it seems I don’t know. Thank goodness for Google Search!!!
I have found myself wading into new territories, such as, Social Media Marketing, SEO (Search Engine Optimization), Plug-ins and Themes. I started out with one real goal in mind, offer my cards for sale online. Seems simple enough, right?! Yeah, that’s what I thought, too. I was rather optimistically hoping for a “build it and they will come” scenario! Unfortunately, selling online requires more than blind faith that it’ll all work out.
I have had do some fairly deep soul-searching to really suss out not only what my goals are but how best to achieve them. I am a firm believer in the KISS method (aka: Keep It Simple, Stupid!). Unfortunately, for the technically-challenged like myself, nothing in this crazy online world is really ever all that “simple”! So, I just keep plugging along, learning as I go/grow and hope for the best!
I feel like I am finally making some headway into understanding the Social Media Marketing aspect of this business, so I think it’s time to put a bit more thought into my website and how I want it to perform. I have been mulling over changing my “theme” for quite some time.
Changing WordPress Themes is Not for Sissies!
My current theme is based on a magazine-style website which I chose primarily because I liked the look of it (much like how I choose sports teams!). Now, however, I’m thinking that a more “shop-related” theme might be a better fit. So, my quest for knowledge continues as I teach myself about creating child-themes, customizing CSS (Cascading Style Sheets) and choosing a theme that will allow me to build the website I have had dancing about in my head.
I would love to hear your thoughts on what you think is working well on my current website, what you like, what you don’t like and your overall experience of navigating the site. Thanks in advance for any input and also for continuing along this creative journey with me. Your kindness and support is immeasurable and always inspires me!